Working in marketing can feel a bit isolating.
Everyone (and we mean everyone!) seems to have an opinion about how you should do your job.
On top of that, marketing is a field in constant motion. Nothing stays the same.
That's why it's important to work on things like:
- your marketing mindset
- gaining buy-in
- simplifying ideas
- brief and clear communication
- connecting the dots
- showing up with confidence and conviction
Companies that invest in their marketing leaders to develop these skills are the ones that will survive the economic ups and downs.
It's not just about WHAT you need to do, but about HOW you show up and lead.