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Our Story

About Shake Marketing Group.
B2B Go-to-market Strategy
We are experts in connecting the dots.

At Shake Marketing Group, our mission is clear: to help B2B organizations grow by aligning with what your customers truly value.

We are passionate about helping you learn more about your customers, create compelling value propositions and build a cohesive go-to-market strategy that wins business. In today's tech-driven world, you have access to vast customer data and innovative marketing tactics. Still, to stand out and drive profitable growth, your organization must genuinely understand customers and align internally to exceed customer expectations.
That's where we come in.

Our unique approach
What Sets Us Apart

We help our clients realize their most important business and marketing goals using our A3 method.

CEO & Founder
Stacey Danheiser

Stacey Danheiser, is a seasoned marketing executive with a passion for helping B2B organizations thrive. With a focus on building effective go-to-market strategies and high-performing marketing teams, Stacey has transformed over 45 B2B enterprises from product-centric companies to customer-value-driven organizations.

Stacey's approach to growing revenue and profits through targeted, cohesive marketing and sales has led her clients to remarkable success, including:

  • 118% YoY revenue growth
  • Inc 5000 listings
  • over $200 million in closed sales
  • 90% marketing team retention
  • 207% YoY "customer sweet spot" growth

Before founding Shake Marketing Group, Stacey held leadership roles in marketing at Fortune 500 companies.

Stacey also leads the Ascend B2B marketing leadership accelerator, an immersive 8-week mentorship program designed to empower B2B marketers to build credibility with the C-suite. Through customized guidance and training, she helps her students develop customer-focused strategies that drive tangible results.

Stacey is the best-selling author of "Look Inside: The Real Reason You're Not Winning the Marketing Game" and a co-author of "Value-ology" and "Stand Out Marketing." Her insights have been featured in Forrester Research, and she has contributed numerous articles to publications such as The Journal of Sales Transformation and the ISMM publication Winning Edge. Stacey has also shared her expertise as a guest speaker at various in-person and virtual events, including those hosted by the Business Marketing Association, University of Colorado LEEDS alumni, Hays, Jack Welch Management Institute, and over 40 marketing and business podcasts.

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We'll send you a monthly newsletter with ways to stay relevant to your customers and grow your marketing career.