The co-founders, Stacey Danheiser and Simon Kelly have been in your shoes. We have a long track record of leading marketing at blue chip organizations in the telecom, cable and financial services industries. We’ve helped turn organisations around from time-wasting, product-pushing, disconnected marketing and sales campaigns that fail to produce results to cohesive marketing and sales units driving growth by aligning to customer needs. We started SHAKE Marketing Group to help organizations bring the focus back to the customer.
We understand that it isn’t easy to achieve internal alignment to the customer, which is why we are fanatical about running programs that aim to create cohesion amongst sales, marketing and product organizations. We have successfully developed and implemented customer value programs that forced a major shift in thinking and prioritization. We draw on the best work from academia and practice to provide creative growth solutions for your organization.
Our goal is to create an experience that provides only actionable advice and recommendations (no unproven theories or impossible-to-execute ideas).